FAQ
Answers for your next digital project
Find practical answers about websites and mobile apps, SEO, WordPress analytics, bot controls, and AI publishing. For an overview, explore our services; for a project-specific recommendation, contact Wiz Consults.
Working with Wiz ConsultsWebsites, mobile appsSEO, search intentWordPress analyticsAI content analysis
Working with Wiz Consults
What digital services does Wiz Consults offer?
We provide web and mobile app development, SEO, digital marketing, and publishing technology for businesses and publishers. We also build WordPress plugins for analytics, bot controls, AI content analysis, and editorial workflows. Explore our digital services and publishing solutions to find a starting point.
Who will work on my website or digital marketing project?
Wiz Consults is led by twin brothers Wajdi and Karim Bou-Khaled, bringing together technical, publishing, editorial, and creative experience. Visit Meet the Twins to learn about their backgrounds, then tell us about your project.
How much does a website, mobile app, or SEO project cost?
Pricing depends on the scope, functionality, content, integrations, and ongoing work involved. Share your goals, existing setup, and budget expectations so we can discuss a suitable approach. AI providers, hosting, domains, and other third-party services may have separate costs. Request a project discussion.
What should we agree on before starting a project?
Confirm the deliverables, responsibilities, timeline, payment schedule, handover, support, and ownership or licensing terms in the project agreement. Maintenance, hosting, and third-party services should also be clarified. Contact us to discuss the terms that apply to your project.
Websites, mobile apps & interactive books
Can you improve my existing WordPress website without rebuilding it?
We can review your site’s structure, content, performance, and workflow before recommending changes. The right starting point may be focused development, SEO improvements, or plugin configuration. See our website and WordPress development services.
Do you develop mobile apps as well as websites?
Yes. We help define and develop mobile experiences around your audience, core features, and business or publishing needs. The scope and integrations depend on the project. Explore web and mobile app development or discuss your app idea.
Can you turn an existing book into an interactive digital edition?
Through MyInteractiveBook, we offer book digitisation, translation, and interactive publishing options. Reading features include AI-assisted questions, explanations, translation, and narration. The suitable workflow depends on the source files, languages, rights, and features required.
SEO, search intent & digital marketing
How do you choose SEO keywords for my business?
We look at your services, audience questions, current website, and available search data. We then map relevant topics and specific search phrases to pages that answer those needs, rather than adding keywords indiscriminately. See our SEO and search intent services.
How long does SEO take, and can you guarantee first-page rankings?
Timing depends on your website’s starting point, competition, content, and the changes needed. No specific ranking, traffic, or sales result can be guaranteed. We focus on practical improvements and review progress using relevant search and website data. Explore our SEO approach.
Can you help with social media content and paid advertising?
Yes. We plan content, improve profiles, develop creative, and manage campaigns around your goals and audience. Budgets, channels, and measurement are agreed for the project. Explore our social media and digital marketing services.
WordPress analytics & bot traffic
How can I get clearer WordPress traffic statistics with fewer bot visits?
WP Stats Lite provides traffic and content reports, analytics-event filtering, and tools for reviewing suspicious activity. Configuration and review help reduce noise in your reports. Filtering has limits, so recorded visitors should be treated as estimates, not verified people.
Why might WordPress analytics differ from Google Analytics?
Tools can use different tracking methods, session rules, exclusions, bot filters, and attribution logic. Script execution, consent settings, and caching can also affect what is recorded. We help review the setup and investigate differences rather than assume one total is a perfect count. Explore WP Stats Lite reporting.
What is the difference between WP Stats Lite and Bot Shield?
WP Stats Lite measures visits and filters analytics events. Bot Shield evaluates requests reaching WordPress and can restrict suspicious traffic when enforcement is enabled. Rejecting an analytics event does not block access to the website.
Can Bot Shield block unwanted crawlers without blocking legitimate visitors?
Bot Shield provides crawler controls, exemptions, rate limits, and a log-only mode for reviewing rules before enforcement. Detection is imperfect and needs tuning. Requests served before WordPress runs, including some cached responses, may bypass its checks; it complements hosting and edge protections.
AI content analysis & publishing plugins
What does NLP Wiz, the AI Content Processor for WordPress, do?
NLP Wiz analyses existing articles for entities, topics, and summaries, and connects related coverage through configurable internal links. Optional semantic discovery and a content chatbot help readers explore your archive. AI-assisted article drafting is handled by the separate WizC AI Publishing suite.
Can I see which topics and internal links perform best?
Pair WP Stats Lite with NLP Wiz to add Smart Analytics based on processed article data. Topic and entity reports provide a broader content view; link-performance reports require the companion plugin’s relevant mapping and tracking records.
Do NLP Wiz and the AI publishing tools need external AI services?
AI features require compatible provider accounts, credentials, and configuration. Optional semantic features in NLP Wiz also require embedding and vector storage services. Costs and data handling depend on the chosen providers. Review NLP Wiz’s requirements and the publishing modules before rollout.
What is the difference between WizC AI Publishing and WizC Tools?
WizC AI Publishing includes four modules for article drafts, featured images, image metadata, and tagging. WizC Tools includes eight operational modules for imports, editorial maintenance, media, video, location rules, and a curated llms.txt index. Enable the modules suited to your workflow.
Can Wiz Consults help configure the plugins for my existing website?
Yes. We can review hosting compatibility, service requirements, and editorial needs, then plan configuration and a controlled rollout. Start with a small sample and review AI output before expanding. Explore our WordPress publishing solutions or request a walkthrough.
Still have a question?
Tell us about your website, audience, and what you want to improve. We’ll help you identify a practical starting point. Explore our digital services or meet the team before getting in touch.

